Within minutes of stumbling on his From Where I Sit blog, I knew I'd met a man who was after my heart. I just returned from a 3-week vacation to New Zealand, so his post on Unplugging from the Matrix really hit home. It was tough for me to be disconnected, but immensely valuable.
But our relationship really began when I read The Seven Levels of Preparation. He hooked me in the first paragraph when he wrote:
"Hi. My name is Mike, and I’m a prepaholic.” If there was a support group for people who over-prepare, I would be a charter member.
As many of you know, I believe preparation is essential for success and that lack of preparation is the root cause of most sales failure.
But, until I read Michael Hyatt's blog I never consciously paid attention to all the different types of prep work involved in getting ready for a big presentation:
1. Prepare the Presentation
2. Prepare the Setting
3. Prepare the Audience
4. Prepare Yourself
5. Prepare the Collateral
6. Prepare the Questions
7. Prepare the Next Time
He's right on when he says, "Most people focus exclusively on the first level." If you want your presentations to be more effective, check out this informative article.
Jill Konrath, author of Selling to Big Companies, helps sellers get their foot in the door of large corporations, create demand and win profitable contracts. For more articles like this, podcasts & webinars, visit http://www.SellingtoBigCompanies.com.
Comments