An Idiot in Sales Strikes Back!

As any self-respecting person would do, I must stand up for my profession. Today John Jantsch wrote a post called, "Those Idiots in Sales Don't Get It!"

Clearly he's pointing the finger in the wrong direction. As all of us in the sales field know, the issue is with Marketing.

In fact, that's why I wrote an ebook on What Sales Really Needs From Marketing: 7 Strategies to Get More & Better Prospects into Your Sales Pipeline.

I know those marketers try hard to do a good job. But they're putting all their efforts in the wrong direction. If you'd like to close the gap between sales & marketing in your company, make sure your leaders read this ebook.

You can download it on my official Selling to Big Companies blog.

(P.S. John also wrote a post on Those Idiots in Marketing Don't Get It. Both of us are trying hard to get sales & marketing together.)